|
Business Link Cumbria looks to assist small to medium sized
businesses in Cumbria to 'grow' both in terms of profitability
and turnover. I am often asked how does Business Link achieve
this growth? Well the answer is by listening to the aspirations
of the businesses themselves to understand their strategic
objectives both in the short and long-term. Once ascertained
we then look to formulate a plan, which will help the business
concerned to reach its objectives. However, as we all know
achieving our aims is never quite as easy as it may seem on
paper and whilst we seek to identify as many potential problems
as possible we are aware that many businesses will require
a more long-term relationship with Business Link. The Personal
Business Adviser acts as the 'link' by which the business
will be able to access the support that it requires whether
it be general or specialist advice. The support can be either
directly through the expertise and resources of Business Link
or through the wider business network. Therefore, when I am
asked by a business "what do Business Link Cumbria do" I reply
"what do you need".
 Dave
Peacock is a Personal Business Adviser with Business
Link Cumbria with the corporate responsibility for environmental
issues and how they affect businesses within Cumbria.
In this role Dave has been particularly keen to ensure
that businesses are able to obtain the necessary environmental
information they need both easily and in a format that
they feel comfortable with. Dave has been involved with
the Environment4Business project from the beginning
and along with the other members of the team is keen
to ensure that small businesses see the site as a 'source
of solutions' to their environmental issues.
|
